Honest comparison · Updated March 2026
MAYORDOMOLocal vs Moz
Moz is one of the most respected names in SEO — great education, strong community, and powerful tools like Domain Authority. But it's built for SEO professionals, not business owners. MAYORDOMOLocal gives you a plain-English audit, a priority fix plan, and everything you need to improve — from £49/mo with a free scan and no signup.
The short version
MAYORDOMOLocal
Built for business owners. Plain-English SEO audit, priority fix plan, historical tracking. From £49/mo all-inclusive. Free scan, no signup.
Moz
Built for SEO professionals. Domain Authority, keyword research, link analysis. Moz Pro from $49/mo + Moz Local from $14/mo per location (separate product).
Sound familiar?
Moz has been a trusted name in SEO since 2004 — Whiteboard Friday, the Beginner's Guide to SEO, and Domain Authority are all industry staples. But when you're a business owner trying to fix your own website, the experience can feel like it wasn't designed for you:
"I'm paying for two Moz products and I'm still not sure what to do"
Moz Pro for audits and keywords, Moz Local for listings and reviews — two separate subscriptions, two dashboards, and you still need to figure out what to fix first.
"Domain Authority went down and I don't know why"
DA is a useful industry metric, but when it drops, Moz doesn't tell you what changed on your site or what to do about it. You're left Googling for answers.
"The reports are great but I still need someone to interpret them"
Moz gives you professional-grade data — crawl errors, keyword difficulty scores, link metrics. But if you're not an SEO specialist, the data doesn't translate into action.
"The free trial needed my credit card"
Moz Pro offers a 30-day free trial, but you have to hand over your credit card before you see anything. If you forget to cancel, you're charged. MAYORDOMOLocal lets you scan for free with no signup at all.
What changes when the tool is built for you
Results you can actually read
Every issue comes with a plain-English explanation and step-by-step fix instructions. No crawl error codes, no keyword difficulty scores — just what's wrong and how to sort it.
One product, one price
Moz splits website audits (Moz Pro) and listing management (Moz Local) into separate products with separate subscriptions. MAYORDOMOLocal is £49/mo or £99/mo — everything in one place, cancel any time, 30-day money-back guarantee.
Are you #3 or #30 in your area?
We scan every business like yours nearby and rank them by SEO score. You'll see exactly where you stand — not just a DA number, but your actual position against real competitors in your sector and location.
One link. Your developer sees everything.
Send a magic link and your web developer gets full access to your audit — no account needed, no screenshots, no PDFs, no back-and-forth. They see what's broken and in what order to fix it.
Show up when people ask AI
More people are asking ChatGPT, Google AI, and Perplexity for local recommendations. Pro makes sure your business is the one they mention. Moz doesn't offer AI search optimisation at any price.
Two Moz products or one simple plan
Moz
Moz Pro
Moz Local (separate product)
MAYORDOMOLocal
Feature-by-feature comparison
| Feature | MAYORDOMOLocal | Moz |
|---|---|---|
| Starting price | £49/mo (all-inclusive) | $49/mo (Starter, limited) — $299/mo (Large) |
| Free scan (no signup) | ✓ (top 3 issues free) | ✗ (30-day trial, credit card required) |
| Built for | Business owners | SEO professionals & marketers |
| Plain-English results | ✓ | ✗ |
| Priority action plan | ✓ | ✗ |
| Domain Authority metric | — | ✓ (industry-standard DA score) |
| Historical tracking | Included from Starter | Included (Moz Pro) |
| Gamified fixes | ✓ (mark fixes, earn points) | ✗ |
| Competitor benchmarking | Pro (£99/mo) | ✓ (keyword & link overlap) |
| Sector league tables | ✓ (auto-ranked against your industry) | ✗ |
| Keyword research | — | ✓ (Keyword Explorer) |
| Link analysis | — | ✓ (Link Explorer) |
| Listing management | Coming soon | ✓ (Moz Local, separate product) |
| Review management | Coming soon | ✓ (Moz Local Preferred+) |
| Share with your developer | ✓ (magic link, full access) | ✗ |
| AI SEO optimisation | Pro (£99/mo) | ✗ |
| Cancel any time | ✓ (no hassle) | ✓ |
| Money-back guarantee | 30 days | ✗ |
Which one is right for you?
Choose MAYORDOMOLocal if you…
- Run a local business and want to fix your own SEO
- Want plain-English results, not crawl error codes
- Want to see how your website ranks against others in your sector and area
- Need a priority action plan — not just a list of problems
- Don't want to pay for two separate products
- Want to try before you pay (free scan, 30-day guarantee)
- Like ticking things off — mark fixes as done, earn points, clear clutter
- Care about showing up in AI search results
Choose Moz if you…
- Need Domain Authority tracking and link analysis
- Want deep keyword research and rank tracking tools
- Are an SEO professional comfortable interpreting technical data
- Value SEO education resources and community
Common questions
Is MAYORDOMOLocal a replacement for Moz?
It depends on what you use Moz for. If you're a business owner using Moz Pro mainly to understand your site's SEO health, MAYORDOMOLocal gives you clearer results with plain-English fix instructions at a lower price. If you rely on Domain Authority tracking, keyword research, or link analysis as part of a broader SEO strategy, Moz still has tools we don't. For most local businesses, MAYORDOMOLocal covers what matters.
What does Moz have that you don't?
Domain Authority — the industry-standard metric for measuring a site's link strength. Moz also has deep keyword research (Keyword Explorer), link analysis (Link Explorer), and site crawl tools built for SEO professionals. These are powerful features, but most local business owners never use them. If you need those tools, Moz is excellent. If you need clear answers and a fix plan, that's us.
What do you have that Moz doesn't?
A free scan with no signup, plain-English results with fix instructions, a priority action plan ranked by impact, gamified fix tracking (mark issues as fixed to earn points and clear clutter from your dashboard), magic links to share your full report with your web developer, AI SEO optimisation (Pro), sector league tables, and a 30-day money-back guarantee. We also don't require a credit card to try the product.
Do I need Moz Pro AND Moz Local?
Moz Pro and Moz Local are separate products with separate pricing. Moz Pro handles site audits, rank tracking, and keyword research ($49–$299/mo). Moz Local handles listing management and reviews ($14–$33/mo per location). If you want both, you're paying for two subscriptions. MAYORDOMOLocal bundles website auditing, tracking, and fix guidance into one plan from £49/mo — and listing management is coming soon.
Can I try MAYORDOMOLocal before paying?
Yes — run a free scan from our homepage with no signup required. You'll see your top 3 issues in about 30 seconds. Paid plans unlock the full audit with fix instructions and tracking. No credit card, no trial period, no strings. Moz Pro offers a 30-day trial but requires your credit card upfront.
Which is better for a local business — Moz or MAYORDOMOLocal?
For most local businesses, MAYORDOMOLocal is the better fit. Moz is a powerful platform, but it's built for people who already understand SEO. MAYORDOMOLocal explains your issues in plain English, tells you what to fix first, and lets you share everything with your developer via a single link. It's simpler, more affordable, and designed specifically for business owners — not SEO professionals.
See it for yourself
30 seconds. Your top 3 issues.
No signup required.
Run a free scan right now and see what's holding your website back. No credit card, no trial period — just your results in plain English.
Free scan with no signup · 30-day money-back guarantee · Cancel any time
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